Volkswagen’s primary influence is perhaps the most negative part of its history. The modern version of the logo uses the same font, though, and it has become such a recognizable part of the brand that it is now hard to imagine changing.
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The font size has grown significantly since the 1930s, though, likely in an attempt to enhance the company origins while downplaying its Nazi past. Volkswagen’s font has essentially been the same since the beginning. Once Volkswagen established an identity internationally, the color seems to have settled. Blue and white would remain the colors throughout the rest of the company’s history, with the modern version being a darker, more computer-friendly version of the same. The initial color of the logo was black and white, but by 1967 the company had switched over to largely using blue in most of its advertising.
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The biggest change in the Volkswagen logo after World War II is the coloring. 1945 through the present day would see the logo shape change incrementally, but not in any ways that are a wild departure from today’s logo. As one can imagine, the logo changed significantly after World War 2 – the logo became much closer to that of the present, albeit within a gear rather than a simple circle. The initial Volkswagen logo certainly did feature the well-known letters, but it also featured the Nazi flag in the shape of a swastika and a Nordic rune that was supposed to confer victory in battle. Volkswagen doesn’t have the most pleasant history when it comes to its logo. The font chosen is unique but very readable, showing how Volkswagen is not only a high-end brand but one that’s also very sensible. While Volkswagen is not primarily known for being a luxury brand, it is known for its high-end engineering. The primary color used in the logo is silver, which is a common color in a car badge as well as one that denotes luxury, while the secondary blue color denotes stability. Of course, there’s more than just the letters in the logo. Not only are the V and W very easy to recognize, the stack of the two gives a sense of motion – something that’s very important for a car brand. The logo is nothing more than the company’s initials inside the circle, but those initials are arranged in a way that really helps to give the Volkswagen logo a sense of character. The Volkswagen logo is right on the line between incredibly simple and fiendishly clever. But examining what makes up the current Volkswagen logo and what has made up the logo in the past, it’s easy to get an idea of the image the company tries to project.
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As the brand has grown and changed over the years, so too has the brand’s logo. Usually thought of as one of the ultimate vehicles in terms of sheer durability, it’s likewise has a range of vehicles that run from the incredibly sensible to the somewhat whimsical. He believed that everything in a successful business starts with thinking and develops with thinking.Volkswagen is just one of the many car brands that have come out of Germany, but it is perhaps the most well-regarded when it comes to safety and dependability. Ford was a hardworking and thoughtful man. Called the QUADRICYCLE, it was driven like a boat with a steering wheel and moved at two different speeds without being able to go back.įord was well aware that there was a special car market for the middle class. Founded in 1903, seven years earlier, Henry Ford, the company’s founder, invented and built the first four-wheeled vehicle as a young and creative engineer. The world’s first car was produced by Ford. The company has been producing cheaper luxury cars under the Mercury brand since 1938 but has stopped producing cars under this brand since 2011. The company was founded on June 16, 1903, by Henry Ford, and today, in addition to Ford passenger cars and trucks, it also produces luxury cars with the Lincoln brand.
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This logo font is used for many brands of fantasy, fashion, food industry. This wordmark is located inside an oval, which is similar to glossy steel due to its brilliance and gray margins. The art-nouveau style is distinguished by the strictness with respect to fonts and excessive graphics. The main element in the brand’s logo font is ‘Ford’, that font has a vignette and hippies style.